Alex is a natural and specialty food industry veteran with over 15 years of experience managing natural and specialty food brands. He is a former Director of Category Management at KeHE Distributors. Alex has also served as a Sofi food award judge for the Specialty Food Association, has been a contributor for BevNET/NOSH, and works with a variety of foreign governments on boosting CPG trade into the US.  Alex received his Bachelor of Business Administration in Food and CPG Marketing from Western Michigan University. 

Jeff has more than 10 years of experience representing natural and specialty food brands on Amazon. He co-founded Total Interactive Solutions in 2013 (Now cpg.io) and grew that business to over 22 million in annual revenue prior to the business being sold in 2017. He is a former Director of eCommerce North America at Manuka Health and eCommerce manager at W.M. Barr. Jeff received his Bachelor of Business Administration in Supply Chain Management from Western Michigan University.

Aryn has more than five years of experience launching new and emerging brands into retail. She has a background as a vendor, distributor, and broker. She's supported hundreds of brands and understands how to make smart, strategic decisions for growth. Her strong leadership skills extend beyond the workplace as she serves in leadership positions in her community. She received her Bachelor of Business & Economics from Wheaton College.